This is where WhatsApp business messaging helps you sell products more effectively.

With the WhatsApp Business Platform, you can customise and streamline your sales processes by allowing consumers to complete purchases from within their WhatsApp chat thread.

Once you have set up a WhatsApp Business API for your business, you will have a business profile with a green tick to show that it is a validated brand. The business profile also shows customers your operating hours, detailed product catalogues. With WhatsApp business messaging you can implement quick replies and pre-approved message templates to quickly address FAQs, and integrate chatbots to aid in quick responses, as well as automate your lead qualification and customer support routing pre and post purchase. In short, WhatsApp business messaging allows you to optimize your campaigns for sales efficiency.

Using WhatsApp business messaging is not just for sales and marketing engagements, you can also automate notifications about order deliveries and abandoned cart reminders to salvage a sale. Running Click-To-WhatsApp Ads on social media and websites enable you to convert customers browsing on their mobile phone into buyers, bypassing website landing pages and taking a customer directly to WhatsApp. This allows you to start a conversation with a customer about your product or service.

Hyper-personalization within your messaging is easy to implement within the WhatsApp channel. You can address customers by name and referencing past purchases in your messaging. This improved the overall messaging experience for a customer. Broadcast lists can make it easier to send out sales-driving exclusive deals and personal promotions to incentivize purchases. WhatsApp business messaging also makes tracking performance easy and can aid in optimizing your sales strategy. You can collect customer feedback to build trust and inform improvements to your product or service sales cycle.

Streamline and improve your sales engagements today with WhatsApp business messaging! Sign up to Kero and utilize the WhatsApp Business API to its fullest potential!