About Kero
The People Behind Better Business Messaging
We started with a simple question: why is business messaging still stuck in the past? Built on 25 years of mobile messaging expertise, Kero exists to make rich, interactive communication accessible to every business.
WASPA CertifiedMEF MemberFrom SMS veterans to rich messaging pioneers
For more than two decades, the Celerity Group has been at the heart of mobile messaging — building connections for thousands of businesses through A2P SMS. But as smartphones transformed how people communicate, we saw the gap widening between what customers expected and what businesses could deliver.
That gap became Kero. We built a platform that brings RCS, WhatsApp, and SMS together in one place, with intelligent fallback so every message reaches its audience. The name kero comes from the Japanese kero kero, the distinctive croak of a frog. It captures what we believe: business messages should be distinctive, not disposable.
Together with Dotgo, the global leader in RCS for Business, we deliver rich messaging solutions to businesses of every size across more than 20 countries.
Our Values
What drives everything we build
These aren't words on a wall. They shape every feature we ship, every conversation we have, and every partnership we build.
Ship it simple
Rich messaging shouldn't require a dedicated team. We obsess over making powerful features accessible to businesses of every size.
Earn trust daily
WASPA, TEM, and MEF certified. We hold ourselves to the highest compliance and security standards because your customers' data deserves nothing less.
Customer-first, always
Our success is measured by yours. Real people answer your questions, and your feedback shapes our roadmap.
Move with the market
RCS, WhatsApp, and whatever comes next. We stay ahead of messaging standards so you never have to scramble to catch up.
Messages worth reading
We believe every business message should be as engaging as a personal one. Rich, interactive, and built to spark real connection.
25 Years in the Making
From pioneering A2P SMS in South Africa to launching a unified rich messaging platform for the world.
Celerity Group Founded
Established in South Africa as a mobile messaging specialist, building the foundation for A2P SMS delivery at scale.
Enterprise SMS at Scale
Expanded to serve businesses across multiple industries with direct connections to networks in 20+ countries.
Messaging Evolution Begins
Recognised the shift from plain SMS toward rich, interactive mobile experiences. Began exploring next-generation messaging standards.
RCS Opportunity
Partnered with Dotgo, the global RCS leader, to bring Rich Business Messaging to the African market and beyond.
Kero Launches
Unified RCS, WhatsApp, and SMS into a single platform with intelligent channel fallback. Named after the Japanese kero kero.
Growing Globally
Expanding reach across industries and geographies, making rich business messaging accessible to companies of every size.
The numbers behind the mission
Built on the Celerity Group's proven track record
Direct connectivity enabling global reach
Achieved by Castle Race Series using Kero RCS
Direct network connectivity at scale
Our Team
The people making it happen
Athene Pharo
Partnerships Manager
Builds and maintains the network and channel partnerships that extend Kero's global reach, while leading product strategy and development to deliver powerful, accessible messaging tools.
Glen Thompson
Privacy Officer
Drives Kero's compliance with data privacy and protection laws, ensuring responsible data practices and strengthening customer trust in the product.
Willem Duminy
Engineering Lead
Leads engineering to build and scale Kero's platform, ensuring strong security, reliability, and high performance.
Ilhaam Saban
Customer Solutions
Works directly with customers to find solutions that address business challenges. Translates requirements into functional, scalable, and secure solutions to drive engagement and deliver measurable results.
Phumlisa Zibaya
Market Insights Strategist
Decodes customer trends and competitor landscapes to ensure Kero's strategy is always one step ahead and our tools remain a competitive advantage.
Joyce Uzangi & Lucian Naidoo
Customer Success Agents
Delivers proactive, hands-on support to ensure every customer excels and fully leverages Kero's capabilities.
What our customers and partners say
The introduction of RCS for Business has enhanced the Castle Race Series brand. We have seen a huge impact on our ability to capture, interact, and retain participants. RCS allows us to deliver messages that are not only necessary but also informative, visually appealing, and interactive.
Trusted by businesses worldwide
Certified & recognised
Ready to see what distinctive messaging looks like?
Book a personalised demo and our team will walk you through how Kero unifies RCS, WhatsApp, and SMS — with hands-on support from day one.